Looking to Take your Business to the Cloud? Here’s What you Need to Know

If you are pondering the idea of incorporating cloud computing into your business, there are certain cloud computing fundamentals that you ought to be familiar with. This includes a gist of the various cloud computing service strategies that you can use to compare them to one another, for example, IaaS vs PaaS, and so forth.

What is Cloud Computing?

Cloud computing is a term used to describe the delivery and hosting of information as well as on-demand computing resources on the internet using a remote network of servers. 

The alternative to this is storing, managing, or processing data using a local server or personal computer. Several applications that have amassed popularity as installed software are now in demand as cloud applications due to ease of use and less maintenance.

Benefits of Cloud Computing

Cloud computing has managed to break new ground for customers and online retailers alike. It has a multitude of advantages to its credit that make it superior to traditional computing. 

Its primary advantage is that it has helped a plethora of online businesses increase their earning power and broaden their market. Here are some other benefits of cloud computing: 

  • Scalability 

Cloud computing can help dynamically increase or decrease scalability based on online retailers' requirements.

  • Secure Data 

Your information gets stored on a remote server. If a personal computer or an internal network were to crash, no data would be lost.

  • Easy Access

Remotely storing your products and services allows potential customers to access your website from anywhere in the world. 

  • Pay-Per-Use 

Cloud computing also allows end-users to use your services on a pay-per-use basis. 

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Cloud Computing Service Categories

There are three primary cloud computing service categories, namely, Software as a Service (SaaS), Platform as a Service (PaaS), and Infrastructure as a Service (IaaS). 

1. SaaS

SaaS is a software distribution model where a third-party provider hosts applications and makes them available to customers over the internet. 

SaaS's hosted application management model is similar to the Application service provider (ASP), where the provider hosts the customer’s software and delivers it to the end-users on the internet. 

SaaS is also closely related to the on-demand computing software model. In the software on-demand SaaS model, the provider allows customers network-based access to a single copy of an application that the provider has designed specifically for SaaS distribution. 

Advantages of SaaS

  • You are not required to install and run software applications on your computer. Everything you need can be found on the internet when you log into your account. 

  • You can access the software from any device and at any time. 

  • Customers can rely on a SaaS to perform auto-updates. This, in turn, reduces the burden on the in house staff. 

Most SaaS providers offer you a subscription at a fixed and inclusive monthly account fee. This means you know exactly how much you are paying without the risk of having to pay hidden costs. 

Key SaaS characteristics

  • SaaS platforms are available on the internet

  • They are hosted on a remote server by a third-party provider

  • Security, compliance, and maintenance are inclusive

Ultimately, SaaS platforms are most effective when you want an application to run hassle-free with minimal input from your side.

An example of this is your email server. It is vital for your business that emails are sent and received without having to modify your email settings or worry about updates. If you are still on the fence about using SaaS, consider opting for marketing consulting

2. PaaS

PaaS is a cloud computing model where a third-party provider delivers the required hardware and software tools for application development. 

A PaaS provider is known to host the hardware and software on its infrastructure, thereby saving developers from the trouble of having to install in-house hardware and software to develop or run a new application. 

PaaS does not replace a business's entire IT infrastructure. It generally incorporates some cloud infrastructure components that include operating systems, servers, databases, middleware, networking equipment, and storage services. 

All the components mentioned above are operated, configured, and maintained by the service provider. In addition to this, PaaS also provides resources like database management systems, programming languages, libraries, and a variety of tools for development.

These are some PaaS services: 

  • Development team collaboration

  • Web service integration

  • Database integration

  • Application design and development

  • Application testing and deployment

  • Information security

Advantages of PaaS

  • The main benefit of PaaS is simplicity and convenience. The PaaS provider supplies a large chunk of the infrastructure and other IT services, which the users can access anywhere using a web browser. 

  • The provision of pay-per-use allows enterprises to rid themselves of the capital expenses they would otherwise have for on-premises hardware and software.

Where can PaaS be used?

PaaS is often used in developing mobile apps. It is also used in DevOps tools. Another interesting use of the PaaS is the reduction of an application's time to market through automation or complete elimination of maintenance tasks

3. IaaS

IaaS is a form of cloud computing that is known to provide virtualized computing resources on the internet. 

The IaaS provider hosts the infrastructure components that are generally present in an on-premises data center. These include servers, storage, and networking hardware. 

It also provides a multitude of services that include detailed billing, monitoring, log access, security, storage resiliency, backup, replication and recovery, load balancing, and clustering. 

Advantages of IaaS

  • IaaS is known to be more comfortable, faster, and more cost-efficient to use to operate a workload without having to buy and manage the underlying infrastructure. This is what makes it more appealing to organizations. 

  • IaaS is also a useful model for workloads that are temporary or experimental. 

If you are in doubt and have not decided which cloud service strategy works best for you, it would befit you to hire and consult a marketing consultant. 

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